A Critical Message
Most managers are so busy trying to master the growing array of high-tech marketing tools that they have lost sight of one of the most competitive weapons available – employees and the relationships they have with customers. In today’s pressure-cooker environment, employees are increasingly at-risk of becoming disengaged and adversely affecting co-workers, customers, and the bottom-line. Learn how to take care of the people who most impact your marketing and organizational success! Sybil’s keynote presentations, workshops and retreats provide attendees with the insight and tools needed to proactively strengthen employee and customer engagement.
A respected thought leader on engaging employees through internal marketing, Sybil F. Stershic is the author of the award winning Share of Mind, Share of Heart: Marketing Tools of Engagement for Nonprofits, Taking Care of the People Who Matter Most: A Guide to Employee-Customer Care, and the Quality Service Marketing blog. She is an accomplished speaker and business professional who helps service providers strengthen employee-customer relationships through internal marketing and mission-focused/customer-focused staff development. In addition to her professional work, Sybil has been active as a volunteer leader in nonprofit organizations, including serving as Chairman of the American Marketing Association.